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The name of the Boy Smells Kush candle might sound a bit deceiving, but we assure you this fragrance does not reek of weed. What Beauty Professionals Need to Know Today, Why Everyone Is Obsessed With the Bold Glamour Filter, Olaplex Expects Net Sales to Fall 15 Percent in 2023, The Companies Behind Fashions Biggest Fragrances. THE BRAND CONTINUES TO EXTEND ITS REACH FURTHER INTO THE HOME SPHERE WITH THE GOAL OF BEING PART OF EVERYONE'S BATHROOM AND KITCHEN RITUAL. To make sure all of our customers have the best shopping experience, we may restrict or refuse future transactions if we identify an unreasonable return pattern. Boy Smells Blush Pouch Front Trunk Review. Beauty as a category, as well, is ever-expanding to include more product verticals, from sexual wellness to toothpaste. Spring/Summer 2022 saw more gender-fluid runways and brands move away from marketing to single genders. They didnt have access to their retail space (or the inventory inside) during lockdown; their landlord, who collected each months full rent, didnt let them back inside the building until the beginning of July. Fortunately, there are people who understand. The pop-ups opening comes on the heels of the brand hiring its first chief executive, J.Crew and Coach vet David Duplantis in August. $38.00 Current Price $38.00 (35) Free Delivery. The Spring 2023 Collection, 6 Spring Date Night Looks Tantrum, described as an explosive green cocktail, is fragranced with peppercorn, cedar, and vetiver. Saks' return policy still applies to items returned under this offer. All rights reserved. Though there were some customers concerned about the strength and burn time of the companys candles, such comments were very rare. Each candle also has a braided cotton wick, which prevents any lingering smoke when you trim it correctly. The duo started experimenting with candle-making in their kitchen, and from there, their passion was unveiled. Boy Smells Best Sellers All Explore Olfactive Underwear Styles Colors Filter By COWBOY KUSH EARTHY/SPICY New! To complement her song about living slowly and purposefully, this candle is earthy, dark, and intense. All rights reserved. Boy Smells, the candle, fragrance and underwear label thats gained attention for its non-gendered approach to scent and collaborations with the likes of Kacey Musgraves, is debuting its first physical retail experiment, a Los Angeles pop-up that opens on Nov. 4 and runs through Jan. 7, 2022. The company will refuse any used or worn candles or packaging. This candles function is purely for fragrance purposes, with no pot ingredients and nothing but green, rich, and delicate floral. Burn up expectations, release clear intentions. Herman said he and Kien are still pretty hands-on and will tweak copy and tone, which is almost always sassy and flirty. You can purchase the Boy Smells variety packs for $172 or four interest-free payments of $43 with Afterpay. only, without money or other value given in exchange. One customer reports that the universal fragrance and stunning vessel make for a wonderful gift: I gave this as a gift to my friend who loves the SlowBurn song my friend ABSOLUTELY loved everything about this candle! Les, the French plural article for masculine and feminine nouns, mixes black currant with peach blossom, jasmine rice and white cedar. . But now what worries us is [that] people are falling into their old patterns again., Although WORD was classified as an essential business, no more than one person at a time was allowed inside the store, all the way through June. Boy Smells Redhead Candle $38.00. While other home fragrance brands are catered mostly to women, this company decided to do things differently. Im just gonna do what I can, says Khemsurov. For more information read our Terms & Conditions. Boy Smells celebrates the complexities of modern identity with products that channel masculine and feminine together. About the Author Alyssa Montemurro is a Senior Beauty Editor at Editorialist covering all things skincare, haircare, and makeup related. Someone we knew who used to work in candle production was making 2,000 units a week for us out of their garage; me and David and our staff were pouring candles from home, trying to do 1,000 units a week that way., The ship has since righted itself to some degree, with China reopening for production in the nick of time, and a number of wholesale accounts were added back into the fold. Lanai Scented Candle. $98 HINOKI FANTME SMOKY/WOODY Best seller $98 Here, discover some milestones that shaped and transformed Boy Smells to become the brand and business it is today. How consumers align themself with brands can be an extension of their principles. So, are Boy Smells candles good? Boy Smells Profile and History . Many reviews are satisfied with the brand, the packaging, and the price point. For returns initiated after 14 days, a $9.95 return shipping charge will be deducted from your refund. This process is easy with the Boy Smells candle trimmer. And if even an exotic fragrance still feels too regular-shmegular, Herman already has the answer. Check outHomesick Candles, a cruelty free, non-toxic, soy candle brand that develops scents to transport users to the locations and moments they most love. In a homogenous market where most products are marketed as either male, female or genderless, were committed to introducing what we like to describe in Boy Smells universe as Genderful, which means accepting all expressions of identity and emphasizing that everybody deserves to be celebrated. Through this collaboration, the pair developed a limited-edition scent that speaks truth to her lyrics. Though we found some minor complaints regarding burn time and fragrance strength, the positive comments far outnumbered them. Out of the Boy Smells scented smells, the Kush candle seems to be the most popular. Boy Smellss vision, natural wax ingredients, and overall aesthetics are all in all deemed high-quality. !, On the other hand, one customer was disappointed with the lack of fragrance: This candle will do best in small spaces. Each formulation includes fragrance, natural oils, beeswax, and coconut wax. Additionally, they reevaluated their brand platform and identified their key values, centering them on the LGBTQIA community, identity and equity, then amplified those values in the companys marketing materials and campaigns. Offer valid at saks.com only (excludes Saks Fifth Avenue stores, Saks OFF 5TH stores and saksoff5th.com). PitchBooks non-financial metrics help you gauge a companys traction and growth using web presence and social reach. Boy Smells candles are all developed and designed in Pico Union, Los Angeles with fragrance and natural oils, all-natural coconut wax and beeswax blend. Boy Smells Co-Founders Matthew Herman and David. Each scent has been developed to have its own unique expression; notes plucked from a personal catalog of olfactory memories, then evolved and re-expressed in a modern context. Wide range of uniquely scented candles and cologne de parfums, The brand uses all-natural ingredients to formulate its wax, All products are paraben and sulfate-free, Return fees are the customers responsibility, Customer reports of weak scents and short burn times. Add it to your cart for $18. Code People wear many hats and play different roles in their life, and we aim to create products that open the door to identity thats beautifully multifaceted. Will you support Voxs explanatory journalism? The TikTok filter went viral this week, further distorting our perceptions of reality. 7 Cargo Outfits Were Wearing All Season Long, 6 Editor-Approved Spring Date Night Looks, New-at-Saks labels, fitness accessories & more, Women's Designer Activewear & Workout Clothing, Women's Designer Leather & Faux Leather Jackets, Womens Designer Puffers, Parkas & Quilted Jackets, Womens Designer Cocktail Dresses & Evening Attire, Women's Luxury Designer Lingerie & Shapewear, Women's Designer Swimsuits & Beach Cover-Ups, Refine by Department: Men's Grooming & Fragrance. (Direct messages admittedly got a bit messy. No cannabis smell at all. The really hard part during Covid was that so many businesses moved online, so I had to decide where the cutoff point was [with wholesale accounts]. Scent preferences differ depending on sensitivity and desires, which is essential to consider when approaching new fragrances. One user gave a well-depicted analysis of the brand, arguing that its candles are more for people who enjoy sweet scents: They are pretty sweet smelling candles, if you arent into that, then Id try another brand! The quality was pretty great for both and had a strong throw when burning. Unfortunately, at the time of this Boy Smells candles review, we didnt find any active promotions and discounts. NYLON, ELLE, VOGUE, COOL HUNTING AND GQ TO FOLLOW. Its primary notes are of redwood cedara warm and sensual scent that is rooted in nature. Please tell us a little bit about Boy Smells and how it started? Kacey hopes that this fragrance inspires you to take a step back and relax. Theyre all part of a growing scented candle industry thats expected to generate $4.2 billion worldwide by 2025. Our favorite coordinated 'fits, The Shoes of Spring Were independently supported by our readers and we may earn a commission when you buy through our links. Each component of our packaging is fully recyclable, using only soy-based ink and FSC (Forest Stewardship Council) certified papers. Cinderose is a complex fragrance. Promotion may be suspended or terminated at any time. The Boy Smells Blush Pouch Front Trunk is another pair of incredibly soft boxer briefs that offer a shorter-than-traditional leg. Now I want one!!! Its web sales surged by 1,000% in 2020 and account for 75% of the companys revenue. Herman and Kien both fashion veterans who worked in design (Herman) and product development (Kien) began by making the things theyd want to use on a daily basis, products that were fluid, essential, but also accessible. The brands signature is to lace both a masculine and feminine essence, which results in the perfect unisex candle that anyone will be partial to. I lost so much work during Covid that Ive been able to focus on Tetra, and like everyone else Im not spending very much money. Classic jewelry to wear now & forever, Marc Jacobs But the duos business flourished on Instagram, where their personalities took center stage in compelling (and shoppable) Instagram stories. $98 COWBOY KUSH EARTHY/SPICY Best seller $38 | $88 Scentensity 12345 COWBOY KUSH MAGNUM EARTHY/SPICY Best seller $88 | $38 Scentensity 12345 WOODPHORIA WOODY/FLORAL New! Discover limited edition fragrances, new releases and bestsellers at Osmology. These are moments that can be experienced by all. Hypernature defines Boy Smells aesthetic as much as its core philosophy to conceive and develop products, always combining the best of mother nature with the most radical innovations in science and technology. Thats just scratching the surface. This candle was inspired by Gregory Crewdsons complex and intricate photography, and the brand infused these styles into its scent. The discount code cannot be applied to the cart. Highly spirited, full bodied scents and intimate wear for the genderful. Win whats next. Promotion may be suspended or terminated at any time. Genderful is the antonym of genderless; If genderless is a blank canvas, think of genderful as painting with all the colors in the paintbox. Boy Smells Reviews: What Do Customers Think? We surveyed our in-house team of scent specialists (our staff) to test the scent intensity, or Scentensity, of each candle when lit (aka hot throw). To make shopping easier during this busy time of year, we've extended the amount of time you have to make returns. These candles are sulfate-free, paraben-free, and phthalate-free, so you can luxuriate in self-care without worrying about toxic chemicals. THE FORAY INTO SKIN AND FRAGRANCE CONTINUES WITH HAND WASH AND HAND LOTION. As a cannabis-related company, Khemsurov cant run ads on Facebook or Instagram, though shes sent product to photographers to create original smoking-related content for Tetras social media accounts. Alex Murdaugh stands guilty of killing his wife and son. Rose Load, as its name would suggest, is a lush "shower of spiced roses" that feels like pure romance. We get itthis candle isnt for everyone. See more CEO Sleek, statement-making essentials, The Grooming Shop Boy Smells turned a profit within its first year, at first largely focused on wholesale. "For example, Tantrum is a retelling of the Greek myth of Pandora, whose yearning and curiosity starts and explosive punishment of humanity at the hands of Zeus," he says. Aziz: Thank you for sharing that. Courtesy of Boy Smells. $30.00 - $98.00. Get help with questions, orders or returns. "We are mixes of parallel but often conflicting ideas, layers of tastes and wants, what we call personal mixology," Herman tells us. Even with that guarantee in place, the Boy Smells team doesn't skimp on description or evocative details. Although theyd brought on a digital marketing agency to scale that part of the business, quarantine mercilessly hastened the shift on its own terms. Most of what they offer assistance with branding, marketing, photography, SEO is an entire department at any well-structured organization. In order to add this item to your shopping bag, please remove items to continue. Insight into the fast-evolving beauty business and lessons for the future of fashion. Boy Smells Woodphoria Eau de Parfum Travel Spray. Your email address will not be published. Sensuous, accessible and bright, Boy Smells products elevate your intimate world. At a certain point, if you have too many people online then retailers are competing with each other for the same Google searches., Despite the influx of new competition for keyword buys, Khemsurov continues to post to her brand blog to help with the sites ranking and offers a 10 percent discount for newsletter sign-ups, as well as free shipping on orders over $150. Enter promotional code ACCOUNTSF at checkout. Gender-neutral positioning is gaining increasing traction in fashion and beauty spaces. Candle Co. and Voluspa offering in our price point, but they are not super modern. I dont see a lot of candle makers or personal fragrance companies that are really standing behind what, I guess, is almost a Gen Z value system, he added. Boy Smells candles are formulated with no gender in mind, blending traditionally masculine and feminine accents together for a full-bodied experience. To be eligible for discounts, please enable JavaScript for your browser. Youre not seeing a lot of other candle brands talking about dismantling gender norms., 11150 Santa Monica Boulevard, Suite 350 Add the Boy Smells Slow Burn candle to your self-care regimen for $39. How can you commit to one style, one type of fragrance, when you're not just one type of person? These candles are sulfate-free, paraben-free, and phthalate-free, so you can luxuriate in self-care without worrying about toxic chemicals. Final Sale items cannot be returned or exchanged. If you have any questions after reading this Boy Smells candles review, you can contact the brand through: Email (general queries): [emailprotected]. Retaining those jobs early on helped Herman and Kien keep Boy Smells afloat. Courtesy. By choosing I Accept, you consent to our use of cookies and other tracking technologies. She said it had this masculine and yummy scent that wafted through her home! Please also read our Privacy Notice and Terms of Use, which became effective December 20, 2019. Its moments like these that blow our minds, and also show us that what were doing is giving permission to live in a fuller identity - the next frontier for brands. Herman safely made it back stateside, and by March 17, we were up 1,500 percent in direct-to-consumer candle sales, he remembers. The brand is widely recognized for its unisex candles that treat your eyes and nose with stunning tumblers and unique fragrances. Each week, we explore unique solutions to some of the world's biggest problems. I could see that crossing the binary in scent was kind of like (a woman) wearing the boyfriend blazer or a chunky Rolex. FRIENDS AND FAMILY MAKE UP THE BULK OF ONLINE SALES, AND ITS SO APPRECIATED. Cannot be combined with any other promotions. (So, you wont have to worry about accidentally feeling a buzz after lighting it.). So, this Boy Smells candles review sourced testimonials from Amazon, Nordstrom, and Reddit. EAU DE PARFUM, THE GENDERFUL FINE FRAGRANCE COLLECTION, FINALLY DEBUTS WITH 5 ALL-NEW SCENTS, AFTER YEARS AND YEARS OF TESTING AND EXPLORING FRAGRANCES FROM ALL OVER. Alex Murdaugh sentenced to two life terms for murdering his wife and son. TIMELINE TIME There's so much to tell, but maybe that's a tell-all/memoir for down the line. For us, our brand is post binary.That ethos has driven collaborations with Kacey Musgraves, who Herman described as an outspoken liberal woman writing and producing music in the male-dominated country music industry, and model Richie Shazam, whos living in total fluidity.Its also what helps separate Boy Smells from hundreds of small- to mid-sized candle-making companies.In Los Angeles, players include Commerce-based P.F. Each candle is hand-poured in an aesthetically pleasing glass vessel that you can repurpose for other uses. "The 'idyllic' archetypes and heroes from the past are often allegories ofhow we should go through life as perfect' people, reinforcing traditional societal norms," Herman says, with the end goal being self-empowerment. After receiving your RA#, youll have 30 more days from that point to return your product. Website www.boysmells.com Ownership Status Privately Held (backing) Financing Status Venture Capital-Backed Primary Industry Other Consumer Durables Other Industries Specialty Retail Other Apparel Primary Office 1202 Venice Boulevard Los Angeles, CA 90006 United States Want detailed data on 3M+ companies? We try to make special collections that go up every week, plus daily stories where you can see new stock, says Weber. We hope to open the door and invite everyone to celebrate themselves without labels.